Founded by Gabrielle Chanel, who opened her first boutique in 1910, the House is a world leader in luxury, dedicated to exceptional creation and the highest level of craftsmanship. A world leader in creating, developing, manufacturing and distributing luxury products, Chanel offers a broad range of high-end creations, including ready-to-wear, leather goods, fashion accessories, eyewear, fragrances, makeup, skincare, jewellery and watches. The House is also renowned for its Haute Couture collections, presented twice yearly in Paris, and for having acquired a large number of specialised suppliers, collectively known as the Métiers d’Art. Chanel is dedicated to ultimate luxury and to the highest level of craftsmanship. It is a brand whose core values remain historically grounded in exceptional creation. As such, Chanel promotes culture, art, creativity and savoir-faire throughout the world; while investing significantly in people, R&D and innovation. At the end of 2020, Chanel employed close to 27,000 people across the world.